Tweeting has largely replaced “talking” in many forms. Companies communicate with clients and potential clients through Twitter, and employees often rely work-related stress to friends and follower through their constant Tweets. But in this jump into social media, no one has stopped to think: this is social media, but it’s still media. How can this effect me, my business, or my job? That’s why lawyers are called in by companies – to assess the risk before it develops.
There is no question that social media outlets such as Twitter are dominating the online community. A 2009 study conducted by Nielson found that two thirds of the world’s Internet users partake in some form of social media, spending more time on these sites than on e-mail. So what are some of the risks associated to popular social media such as Twitter?
Before putting your thoughts – especially your company’s thoughts – on the Internet, consider these factors:
Negative Publicity. Not all publicity is good publicity and negative publicity reaches customers and potential investors/employees much faster. And those negative comments also get re-tweeted! What can you do as a company: read more here.
Benish Shah, Esq.Attorney, Sardar Law Firmbshah@sardarlawfirm.com
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